The news I read today that Kodak is retiring Kodachrome, its oldest color film, is not shocking.
The funny part is the quote from Mary Jane Hellyar, the "departing" president of Kodak's Film, Photofinishing and Entertainment Group. She's quoted as saying Kodak plans to stay in the film business "as far into the future as possible".
I was not able to find IBM's outgoing president of Typewriters, Typewriter Ribbon and Correction Tape for comment regarding how far into the future they plan to ride that product. Perhaps that's because in a brilliant evaluation of the marketplace, I'm imagining that position was eliminated somewhere around 1991.
Shares of Eastman Kodak will cost you about $2.60 apiece if you're also interested in staying in the film business as far into the future as possible.